Buyer Database · Specialty Distributor · Updated
All3Media International
All3Media International is a UK-based boutique distributor with a broad genre library, actively monetizing scripted and unscripted content across linear, streaming, and digital platforms worldwide.
Current mandate
All3Media International occupies a well-established position in the international content distribution landscape, operating as the distribution arm of one of the UK's largest independent production groups. The company's stated mandate, articulated by chief executive Cathy Payne, is to deliver "a first-class entertainment offering across all genres" for linear broadcasters, streaming platforms, and emerging digital outlets. That ambition spans formats, scripted titles, and premium English-language content, signaling a broad acquisition appetite rather than a narrowly defined genre focus.
Recent acquisition activity reflects a clear appetite for true crime documentary, with five titles produced by Firecrest Films, including "Body in the Freezer: The Murder of Melanie," "Call of Duty Killer," "Did You Kill Emma?," "Max Clifford: Fame Monster," and "Murder on the M25: Who Killed Stephen Cameron?," picked up by Prime Video in the UK and Ireland. On the scripted side, the five-part espionage thriller "Secret Service" was acquired by Stan in Australia and Movistar Plus+ in Spain, illustrating the company's ability to place premium scripted content across multiple international territories simultaneously. Budget terms across tracked deals have not been publicly disclosed.
Material reaches All3Media International primarily through its established relationships with production companies within and adjacent to the All3Media group, as well as through sales agents and international co-production partners. The company also operates named FAST channel services, including scripted outlet Demand Drama, unscripted channel So Real, and lifestyle service Inside Outside, managed in partnership with digital optimization specialist Merzigo. No unsolicited pathway is documented; every tracked deal has moved through producer relationships, sales agents, or platform partnerships.
Signature peaks
- 3 Named Services FAST Channel Portfolio — Demand Drama (scripted), So Real (unscripted), and Inside Outside (lifestyle) are managed via Merzigo partnership.
- 13B Monthly Views Digital Platform Scale — Partner Merzigo claims 13 billion monthly views across 5,000 digital channels, underpinning All3Media International's YouTube and Facebook monetization push.
- 2 Territories, 1 Title Multi-Territory Scripted Deal — Espionage thriller Secret Service landed simultaneous deals with Stan in Australia and Movistar Plus+ in Spain.
Mandate dimensions
- Genre focus
- Not disclosed
- Territory focus
- Not disclosed
- Budget tier (observed)
- Not disclosed
- Access pattern
- Every tracked deal has moved through producer relationships, sales agents, or platform partnerships, including a five-title slate deal with Firecrest Films placed at Prime Video UK and a scripted series placed simultaneously with Stan and Movistar Plus+. The company also operates three named FAST channel services, Demand Drama, So Real, and Inside Outside, managed via its Merzigo partnership, which represent documented content homes for producers with finished or near-finished projects.
- Deal structure
- All3Media International acquires international distribution rights to completed scripted and unscripted content, placing titles with linear broadcasters, streaming platforms, and FAST channel services across multiple territories. Deals are typically structured as territory-by-territory rights acquisitions, as evidenced by simultaneous placements in distinct markets such as Australia and Spain for a single scripted title.
Recent acquisitions
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Body in the Freezer: The Murder of Melanie
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Call of Duty Killer
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Did You Kill Emma?
Prime Video in the UK and Ireland has picked up five true crime documentaries produced by Firecrest Films
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Max Clifford: Fame Monster
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Murder on the M25: Who Killed Stephen Cameron?
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Secret Service
Stan in Australia and Movistar Plus+ in Spain have acquired the five-part series
Market context
With FAST channels, YouTube scale, and a mandate spanning formats to premium scripted, All3Media International is repositioning its library as a multi-platform revenue engine.
All3Media International occupies a well-established position in the international content distribution landscape, operating as the distribution arm of one of the UK's largest independent production groups. The company's stated mandate, articulated by chief executive Cathy Payne, is to deliver "a first-class entertainment offering across all genres" for linear broadcasters, streaming platforms, and emerging digital outlets. That ambition spans formats, scripted titles, and premium English-language content, signaling a broad acquisition appetite rather than a narrowly defined genre focus.
Common questions about All3Media International
Does All3Media International accept unsolicited scripts?
No unsolicited pathway is documented in tracked deal data. Every acquisition ScriptMatch has observed moved through established producer relationships, sales agents, or platform partnerships. All3Media International primarily distributes content produced by companies within or adjacent to the All3Media group. Writers seeking access are best served by attaching a producer with an existing relationship to the group or by working through a recognized sales agent.
What genres is All3Media International currently acquiring?
Recent acquisition data points strongly toward true crime documentary, with five Firecrest Films titles picked up in a single slate deal in mid-2026. On the scripted side, the company placed the five-part espionage thriller Secret Service across two international territories. Cathy Payne's public mandate covers formats, scripted titles, and premium English-language content broadly, suggesting the company is not limiting itself to a single genre lane.
What budgets does All3Media International typically work at?
Budget terms across all recently tracked All3Media International deals have not been publicly disclosed. The company distributes content ranging from unscripted documentary series to premium scripted drama, implying a wide budget spectrum. The presence of multi-territory scripted deals and a named FAST channel portfolio suggests the company is comfortable handling both modestly budgeted factual content and higher-end scripted productions.
What festivals does All3Media International source content from?
The available deal data does not specify festival acquisition as a primary sourcing route for All3Media International. The company's tracked deals have come through direct producer relationships and platform partnerships rather than documented festival pickups. That said, the company attends major international markets and its parent group's production companies regularly premiere content at key festivals, which may inform acquisition conversations.
How do I get my script or project in front of All3Media International?
The most documented route is through a sales agent or a producer already connected to the All3Media group. The company also operates three named FAST channel services, Demand Drama (scripted), So Real (unscripted), and Inside Outside (lifestyle), which represent potential content homes for producers pitching finished or near-finished projects. No open call or submission portal is documented. Representation or a producer attachment is the most observable path.
Is All3Media International currently active in the market?
Yes. The company recorded 40 total signals in the past 12 months and has 30 decision makers tracked on ScriptMatch. A five-title true crime documentary slate was acquired as recently as June 2026, and the company simultaneously announced a new digital monetization partnership with Merzigo covering FAST channel management across YouTube and Facebook. Cathy Payne has publicly articulated an active cross-genre mandate for linear, streaming, and new platforms.
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